35+ Best Fashion Affiliate Programs in India 2024

Looking to join the top fashion affiliate programs in India? Well, we have got more than 35 fashion affiliate programs list (2024) for you to choose from. Whether you are a beginner publisher with a brand new website or social media handle or an established blogger or social media influencer, you are sure to find a handful of lucrative affiliate programs to join – clothes, footwear, beauty, fashion accessories – we have got you covered!

Find the best fashion affiliate programs in India to join

Note: All the campaigns mentioned below are completely free fashion affiliate programs to join via Cuelinks. Additionally, all the affiliate commission rates mentioned are through Cuelinks and may vary from time to time.

What makes Cuelinks #1 Affiliate Platform in India?

Cuelinks is a quick and easy-to-use affiliate program platform wherein you get access to 1000+ programs for free, all under one roof and with a single aggregated report of your earnings, clicks and all other important metrics. The payout threshold is also easily achievable. Sign up now! (it’s free!)

List of Top Fashion Affiliate Programs in India 2024

Myntra Affiliate Program in India: Best Fashion Affiliate Program

Deserving of the number #1 spot on our list of best fashion affiliate programs in India, Myntra is a top fashion retailer with 15 million+ active users per month. If you are looking to join the best fashion affiliate website, Myntra should be your number one choice for its high payout, high popularity among consumers and easy joining with Cuelinks.

Company founded in	2007
Categories	Men’s fashion, women’s fashion, kids fashion, western wear, Indian ethnic wear, casual, office wear
Cookie Duration	1 day
Payout Details	7.50% to 3.75%
Joining	Join Myntra Affiliate Program for free on Cuelinks

Fashion is one of the niches best promoted on social media platforms like Instagram. If you are a social media influencer or creator, you might want to read our article on:

Earn Money on Instagram: Influencers Guide to Cuelinks (Affiliate Income).

Amazon Affiliate Program in India

Amazon India might not be the number one choice for the fashion affiliate program (that spot is already taken by Myntra) but it still is a lucrative program to enrol in. As per stats from Statista, Amazon India outnumbered all other Indian marketplaces by 295 million in 2023. So without a doubt, if you are a fashion blogger or influencer looking to promote a lucrative fashion affiliate program, consider Joining the Amazon India partner program.

Company founded in	1994
Categories	Men’s fashion, Women’s fashion, Kids fashion, Clothing, Footwear, Accessories, Luggage
Cookie Duration	1-day
Payout Details	5.07% to 6.08%
Joining	Join Amazon India Affiliate Program

Ajio Affiliate Program in India

Reliance Industries Limited (RIL) owned Ajio was founded in 2016. Not a long time ago, isn’t it? Well, you might be surprised that even in such short span of time, Ajio has been able to dominate a 30% market share in the fashion segment. Clearly, Ajio has to be on your list of fashion affiliate programs in India to join in 2024.

Company founded in	2016
Categories	Men’s fashion, women’s fashion, beauty, accessories, footwear, global fashion styles
Cookie Duration	1 day
Payout Details	Up to 4.50% to 11.25%
Joining	Join Ajio Fashion Affiliate Program

Nykaa Fashion Affiliate Program in India

Nykaa, a listed company on the stock market is another popular choice for fashion & lifestyle shopping in India. As per 2024 stats from Statista, Nykaa places roughly 1.5 million orders per month. What makes Nykaa a top fashion affiliate program to join is its high popularity & a 7-day cookie period.

Company founded in	2012
Categories	Fashion, lifestyle, women’s fashion, kids fashion, men’s fashion
Cookie Duration	7 days
Payout Details	Up to 6.30%
Joining	Join Nykaa Fashion Affiliate Program

Adidas Affiliate Program in India

Adidas is one of the top names when we think of shoes. But, the brand also has a cult following in sports fashion. If you are a sports fashion blogger or influencer, consider checking out the Adidas affiliate program. The payout is 2.6% to 5.2% and the cookie period is 30 days which is the highest so far on our list. All of this makes Adidas one of the best fashion affiliate websites in India in 2024.

Company founded in	1949
Categories	Sports fashion
Cookie Duration	30 days
Payout Details	Up to 2.6% to 5.2%
Joining	Join Adidas Affiliate Program

Allen Solly Affiliate Program in India

Moving on to our list of best fashion affiliate programs in India in 2024, Allen Solly is certainly a worthy mention. Thanks to its high payout and the brand being reputed in the office wear and wedding wear industry. From sleek-looking office shirts & blazers to elegant wedding dresses & coats, Allen Solly is a popular name for it all. Below are its campaign details:

Company founded in	1993
Categories	Wedding, office wear, men’s fashion, women’s fashion, kids, accessories
Cookie Duration	1-day
Payout Details	Up to 14.96%
Joining	Join Allen Solly Affiliate Program

Urbanic Affiliate Program in India

Alright, this one is a little lesser known among the masses but is probably one of the top choices amongst fashion enthusiasts & mongers. Urbanic is known for its affordable, stylish fashionable clothing from London. The commission rate of the Urbanic affiliate program in India starts at 4.20% for old users and goes up to 9.45% for new users currently. This certainly makes it one of the best fashion programs to join.

Company founded in	2019
Categories	Trendy women’s fashion wear from London
Cookie Duration	30 days
Payout Details	Up to 9.45%
Joining	Join Urbanic India Affiliate Program

Tata Cliq Fashion Affiliate Program

Tata Cliq owned by Tata Unistore Limited of Tata Group is currently offering a high commission rate of 7.20% on sell of watches and a 4.80% commission on fashion & lifestyle products. So if you are into personal grooming or lifestyle niche, you can consider joining the Tata Cliq Affiliate Program. Notably, it also (currently) allows its affiliates to run native ads to promote its campaign.

Company founded in	2016
Categories	Lifestyle & fashion
Cookie Duration	30 days
Payout Details	Up to 7.20%
Joining	Join Tata Cliq Affiliate Program

Shoppers Stop Affiliate Program

Shoppers Stop is one of the popular fashion retailers in India with more than 117 stores across the country as of January 2024. The brand is known for selling top-branded shoes, clothing, fragrances, handbags, beauty & makeup, etc. If you join the Shoppers Stop affiliate program through Cuelinks, you can get Rs.115 per sale (at the time of writing this article) as your commission rate. This also makes Shoppers Stop one of the best fashion affiliate programs for beginners or small influencers.

Company founded in	1991
Categories	Top-branded shoes, clothing, fragrances, handbags, beauty & makeup
Cookie Duration	1-day
Payout Details	Up to Rs.115 per sale
Joining	Join Shoppers Stop Affiliate Program

Nykaa Beauty Affiliate Program

Nykaa Beauty just like the Nykaa Fashion Affiliate Program offers a wide range of products to promote. However, the upside to Nykaa Beauty is that it offers a slightly higher commission rate than the Nykaa Fashion affiliate program.

Company founded in	2012
Categories	Makeup, skin, hair, lingerie & accessories, men, fragrance
Cookie Duration	7 days
Payout Details	Up to 6.30%
Joining	Join Nykaa Beauty Affiliate Program

H&M Affiliate Program: Top Fashion Affiliate Program

H&M needs no introduction when it comes to fashion, does it? It’s one of the leading fashion stores in the world which is known for being a trendsetter & its sustainable approach to fashion. If you are a fashion social media influencer or a content creator, you need to be a part of the H&M affiliate program. With the brand’s popularity & a commission rate of up to 10.50%, it is hands down one of the top fashion affiliate programs to join in India.

Note: At the time of writing, the campaign has been paused. But, keep checking in and you might get lucky.

Company founded in	1947
Categories	Premium men, women & kids fashion, sports, baby, H&M Home
Cookie Duration	1-day
Payout Details	Up to 10.50%
Joining	Join H&M Affiliate Program

Nike Affiliate Program India

As we move on to our list of the best fashion affiliate programs in 2024, you will find several affiliate programs of brands that are beyond clothing. After all, fashion is not just about clothing, is it? Nike affiliate program is again one of the top fashion affiliate campaigns that you can be a part of. Sure, in recent times, the company has been struggling a bit but it still boasts over 25% market share in the sports footwear space. So undoubtedly, this has to be on your list of fashion programs to join. The payout is a straight 4.50% per sale (both new and old users).

Company founded in	1964
Categories	Men & women’s sports clothing, footwear, kids’ sports fashion
Cookie Duration	1-day
Payout Details	4.50% per sale
Joining	Join Nike Affiliate Program

Puma Affiliate Program in India

Since we were talking about the Nike affiliate program, Puma is an inevitable follow-up. One of the key reasons that make Puma one of the best fashion affiliate websites is that it allows a 30-day cookie period as well as a 4.50% commission rate per sale (new & old users, both). Additionally, social media influencers (even without a website) are more than welcome to promote the program on their channels.

Company founded in	1948
Categories	Men & women sports clothing, footwear, kids sports fashion
Cookie Duration	30 days
Payout Details	4.50% per sale
Joining	Join Puma Affiliate Program

Skechers Footwear Affiliate Program 2024

Skechers is one of the top footwear brands in India and globally. While the brand has been gaining momentum in India only recently, it has been a competitive footwear company globally against the names of Puma, Adidas, Nike, etc. Currently, at the time of writing this article, Skechers affiliate program only allows Singapore country affiliates to participate. So if you are from a different country, keep checking in on Cuelinks because these policies change from time to time.

Company founded in	1992
Categories	Men and women sports clothing & footwear, kids clothing & footwear, sports innerwear
Cookie Duration	30 days
Payout Details	3.60% per sale
Joining	Join Skechers Affiliate Program

FirstCry: Best Kids Fashion Affiliate Program in India

First Cry is one of the top names when it comes to kids’ fashion e-commerce brands in India. You also get a pretty simple & easy-to-achieve payout of Rs.22.50 per sale if the order is between Rs.101 to Rs.499 and you get Rs.37.50 for orders above Rs.500 & above. Definitely one of the best fashion affiliate programs in 2024 especially if you are are a pediatric social media influencer or blogger.

Company founded in	2010
Categories	Kids fashion & toys
Cookie Duration	30 days
Payout Details	Up to Rs.37.50 per sale
Joining	Join First Cry Affiliate Program

Biba Affiliate Program in India

Our list of the best fashion affiliate programs is about to reach its end but we have got some worthy mentions to share. Biba affiliate program in India offers a pretty lucrative commission rate of 6.56%. Affiliates can promote the campaign on social media, their website or through email (text) as well.

Company founded in	1988
Categories	Fusion wear, Indian traditional, jewellery, footwear
Cookie Duration	30 days
Payout Details	6.56%
Joining	Join First Cry Affiliate Program

Giva Jewellery Affiliate Program in India

Giva is one of the fastest-growing D2C brands in India. As an affiliate of Giva, you can earn as much as 10.69% per sale commission on the sale of all silver jewellery, fragrances and candles. However there’s a catch, you only earn an affiliate commission if the order value exceeds Rs.2399. Achieving this with a gold jewellery order is not as big of a challenge. Nevertheless, the Giva affiliate program is still one of the most lucrative programs to join if you are into fashion & lifestyle blogging.

Company founded in	2019
Categories	Silver, gold and diamond jewellery, fragrances, candles
Cookie Duration	30 days
Payout Details	Up to 10.69%
Joining	Join Giva Affiliate Program

Fab India Fashion Affiliate Program in India

Fab India owned by John Bissell is one of the top stores for shopping ethnic and traditional pieces of clothing, home decor, furniture, & more. The brand has a history dating back to 1960 with more than 357 stores across India. Joining the Fab India affiliate program only makes sense, doesn’t it? Well, you can do that pretty easily on Cuelinks & get a 6.30% per sale commission rate.

Company founded in	1960
Categories	Home decor, traditional wear for women, men and kids, casual wear, furniture
Cookie Duration	30 days
Payout Details	Up to 6.30%
Joining	Join Fab India Affiliate Program

Pantaloons Fashion Affiliate Program in India with High Payout

After TCNS Clothing Company (which owns brands like W, and Aurelia) Pantaloons is the next top fashion store in India. The brand has its foot in several categories including women’s fashion, men’s fashion, kids fashion, home and beauty products and even sells products from brands like Allen Solly & Bare Denim. Join the Pantaloon fashion affiliate program in just a few simple steps on Cuelinks and get a high payout of 16.50% per sale.

Company founded in	1997
Categories	Home decor, loungewear, women’s & men’s fashion, home decor & furniture and beauty
Cookie Duration	30 days
Payout Details	16.50%
Joining	Join Pantaloons Affiliate Program

So this was all about sharing our list of the best fashion affiliate programs in India in 2024 for beginners as well as established content creators. Of course, you do not have to keep yourself limited to just these 35 or 40 campaigns. The sky is the limit when it comes to finding partner programs for fashion brands especially if you sign up on Cuelinks.

Vrushali Sawant

Vrushali Sawant is a content & copywriter with 3+ years of experience in writing about Affiliate Marketing, researching & ideating content pieces. She writes articles across digital marketing, finance, tech, lifestyle, telecom, online shopping & travel. When not working, you’d find her scribbling designs.