Best BFSI Affiliate Marketing Programs in India 2024

Are you a blogger, Youtube influencer, or content creator on popular digital platforms for BFSI verticals? If yes then here’s a chance for you to monetize your content at its best as we bring to you the Best BFSI (Banking, Finance, Insurance) Affiliate Marketing Programs in India 2024 powered by CuelinksFree Affiliate Marketing Program platform with Content Monetization & Traffic Generation Tool.

Banking, Finance, and Insurance sectors are interrelated so content creators & curators can pick from any of the below mentioned Best Affiliate Marketing Campaigns. The payouts or commission rates are good. Also, the conversion process is simple so we hope that your content earns well and your audience is highly satisfied. Let’s have a look.

Axis Credit Card Affiliate Program

Axis has got a wide range of credit cards covering travel, food, entertainment, fuel, and many other important categories. Moreover, they provide fine offers and rewards on Swiggy, BookMyShow, IndianOil fuel stations, Zomato, Flipkart, and many more. Thus, the Axis Credit Card Affiliate Program will be easier to market. Also, with the rise in credit card users you are sure to succeed here.

Commission Rate

As told that credit cards are in demand, so the Axis Credit Card Affiliate Program has a high commission rate. It stands at ₹2250-₹2700 per Lead. Here lead is counted when the card gets activated by the user. High-end cards like magnus, atlas, infinite, etc. will generate even more commission earnings.

Acko Insurance Affiliate Program

Acko is now a renowned name in the market for budget insurance plans. The Acko Insurance Affiliate Program has 4 verticals, car insurance, bike insurance, health insurance, and travel insurance so you can market as per your and your audience requirements. Travel has now picked up after the Covid storm so it is also a great vertical to explore. It also has an exclusive tie-up with Amazon so you can double your investments.

Commission Rate

Commission Rates for the Acko Insurance Affiliate Programs are as below.

21-25.2%Travel insurance 
26.25-31.5%Health insurance
24-28.8%Bike insurance
23.62-28.35%Car insurance

You will earn commission on new as well as renewal insurance premiums. Also, this is one of the few insurance affiliate programs which has limited restrictions so just go 4 it!

ICICIDirect Affiliate Program

ICICIDirect is a broker by ICICI Bank. It helps in investments via stock markets, mutual funds, ETF, FD, bonds, and much more. You can also use the ICICIDirect Affiliate Program for making users join its learning vertical where beginners are guided to become experts in their areas of interest. It is an evergreen program as more and more people are now getting aware about the benefits of investment.

Commission Rate

ICICIDirect Affiliate Program’s commission rate is ₹82.50-₹99 per Lead. Lead will be counted when a user signs up, creates an account, and starts trading/investing. ICICI has been giving good commissions in this segment.

Paytm Money Affiliate Program

Paytm Money is the investment app by the 1st digital wallet of India i.e. Paytm. Users can invest in stocks, mutual funds, SIPs, futures & options, and more here. You can allure users with its ₹0 brokerage scheme which works at start for a limited time. The Paytm Money Affiliate Program is best due to its features like chart analysis, smooth payments, quick processing, and best-in class margin pledge

Commission Rate

The Paytm Money Affiliate Program has a payout of ₹468.75 to ₹562.50 per Sale. Here you also get commission for app install and registration. Since there are many Paytm users out there, it will give you a head start so just make sure your content is updated frequently and is top of quality.  

Bajaj Finserv Affiliate Program

Bajaj Finserv is a well known name in the financial industry. It gives loans, financial security, insurance, payment solutions, and much more. There are 3 Bajaj Finserv Affiliate Programs in health insurance, health EMI card, and free CIBIL score check. Health EMI card is a unique approach to finance medical needs like health checkups, medicines, surgeries, etc.

Commission Rate

Upto ₹16.50 – ₹19.80Free CIBIL score check
Upto ₹585 – ₹702Health EMI Card
NAHealth Insurance

Bajaj Insta EMI Affiliate Program : Best BFSI Affiliate Marketing Campaigns in India

The Bajaj Insta EMI Affiliate Marketing Program is from Bajaj Finserv. It is a well-known company. Thus, its name should be enough to attract your target audience. This EMI card will help your users get easy EMIs on all online & offline shopping and transactions. Moreover, it is one of the Best BFSI Affiliate Marketing Campaigns in India.

Its process is online and the company claims that it takes only 30 secs (approx) for approval. Thus, users can get it quickly and your commission can also be tracked at a fast pace. It is accepted at Croma, Reliance Digital, Flipkart, Amazon, Big Bazaar, and Vijay Sales. Additionally, at over 1 lakh popular stores in India. 


The Bajaj Insta EMI Affiliate Marketing Program is based on a CPL (cost per lead) model. Thus, it gives Rs 112.5-135 commission (as of 7th June 2023) per lead generated. To generate a lead, a user should fill in their mobile number, DOB, PAN, pin, and address. After this, the user should enter OTP and complete KYC.

Rupee Redee in Finance Affiliate Marketing Campaigns

Rupee Redee is a digital instant personal loan lending platform. It operates in 150+ cities in India. Users can avail loans anywhere between Rs 2000 to Rs 25,000. If a user is approved then it directly transfers the loan amount in the user’s bank account. Therefore, Rupee Redee Affiliate Marketing Program is among the useful Finance Affiliate Marketing Campaigns.

Related Read : Top 10 Free SEO Tools to help Optimize your Campaign Performance in 2024


This affiliate program is based on a CPI (cost per install) model. You will earn Rs 15-18 (as of 7th June 2023) per Android app install. To successfully complete the process, users need to verify their mobile and email via OTP after downloading the app. The Rupee Redee mobile app has got 1M+ installs and has a 4.1/5 star rating from around 45K users till date so has a good base. 

NiyoX Affiliate Program : Best Banking Affiliate Marketing Campaigns in India

NiyoX is a digital savings account for its users. It is backed-up by Equitas. It is best known for high interest rates, low maintenance charges, and 0% commission. If your content goes around the banking sector then you can go for NiyoX Affiliate Marketing Program. Influencers with a banking niche can also go for it as it fares well as the Best Banking Affiliate Campaign in India.

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Payout / Commission 

You will get commission on a CPI and CPL basis. The commission rate is Rs 105-126 (as of 7th June 2023) per lead. Your users need to download the mobile app, register, and complete KYC for you to get successful payouts. 

Care Health Insurance : Best Insurance Affiliate Marketing Campaigns in India 2024

Care Health Insurance was earlier known as Religare Health Insurance which is a well known name in the health insurance sector. Your audience can also benefit from corporate health insurance. Since health insurance is on a boom today, the Care Health Insurance Affiliate Program should be a must need. Additionally, it is one of the Best Insurance Affiliate Campaigns in India 2024.


You will get Rs 30-36 commission per lead (as of 7th June 2023). The conversion process is simple as users only need to submit a form. Check all the successful commission criteria on the Care Health Insurance Affiliate Program page.

Equitas Banking Affiliate Program in Best BFSI Affiliate Marketing Programs 

The Equitas Banking Affiliate Program is based on CPA i.e. cost per acquisition and is among the best BFSI Affiliate Marketing Programs in India. Thus, you will be paid for every user acquired by the company.

This program by Equitas is called ‘Selfe Savings’ where customers get upto 7% interest rates. Moreover, it promises zero account balance. Besides, given the name of Equitas your audience might connect well with it and help you generate revenue.

Commission / Payout

You will earn a commission / payout of Rs 122-144 per lead generated (as of 12th June 2023). Here, your users simply need to click the link, fill a form, and open an account. Besides the handsome commission, another good point here is that you can promote via banners, text link, m-site, and more. Moreover, the cookie time is 30 days which is great.

Axis Securities in Best BFSI Affiliate Marketing Programs

Axis Securities is a well known name in retail stock market broking in India. People interested in opening demat accounts are your target audience here. You can drive their attention with USPs and offers of this company. It is among the highest paying advertisers and thus regarded as the Best BFSI Affiliate Programs.


The Axis Securities Affiliate Program is based on CPL commission. You will earn Rs 750-900 per successful lead. To convert, users need to click the link, login, fill form with PAN details, and open their demat account. You can use banners, text links, emailers, and m-site for pushing Ads.

IndusInd Saving Account Affiliate Program in BFSI Affiliate Marketing Campaigns

IndusInd Bank holds around 2.5 crore Indian customers. Moreover, it has presence in government entities, PSUs, and multinational corporates. As banks are the 1st priority of many middle class public, this campaign makes it to the useful & popular BFSI Affiliate Marketing Campaigns.


IndusInd Saving Account Affiliate Program pays you well with Rs 525-630 per lead. Your audience simply need to open a savings account in IndusInd Bank online for lead generation. Make sure to read the T&Cs on the offer page to avoid any confusions.

All-in-all the BFSI Affiliate Marketing sector is an evergreen field. If your content is right, knowledgeable, and helpful then you will definitely strike gold. Besides, Cuelinks plays a part here in monetizing your content efficiently & transparently while you focus on your passion. 

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