Southeast Asia (SEA) is an absolute goldmine for affiliate marketers. With soaring internet penetration, a rapidly growing middle class, and an insatiable appetite for digital commerce, the region offers some of the highest-converting audiences in the world.
Whether you are a seasoned content creator, a deal-hunter with a massive Telegram group, or a niche blogger, partnering with the right brands is the secret to maximizing your passive income. We’ve completely revamped our list to bring you the freshest, most lucrative affiliate programs available in Southeast Asia right now.
To make it easy to find the perfect fit for your audience, we’ve broken them down by category. Let’s dive in!
🛒 E-commerce & Marketplaces
1. Shopee
Shopee remains the undisputed king of e-commerce in Southeast Asia. With localized apps for almost every country in the region, their affiliate program is a must-have. Because millions of users already have the app installed and trust the platform, conversion rates are incredibly high.
| SEA Affiliate Program | Commission Rate |
| Shopee Thailand | 0.96% |
| Shopee Vietnam | 20.25% |
| Shopee Philippines | 2.10% |
2. Lazada
Backed by the Alibaba Group, Lazada is Shopee’s biggest rival and a powerhouse in countries like Thailand, the Philippines, and Malaysia. Their affiliate program offers competitive commission rates, a massive product catalog, and frequent mega-sales (like 11.11 and 12.12) that make it incredibly easy to drive volume.
| SEA Affiliate Program | Commission Rate |
| Lazada Malaysia | 4.50% |
| Lazada Thailand | 4.41% |
| Lazada Indonesia | 4.41% |
3. Tokopedia
If your audience is based in Indonesia, Tokopedia is non-negotiable. As the country’s leading local e-commerce marketplace, it dominates the landscape. Affiliates can earn great commissions by promoting everything from daily groceries to high-end electronics to the massive Indonesian demographic via this Tokopedia affiliate program.
4. Temu
The new kid on the global block is aggressively expanding, and its Temu affiliate program is highly lucrative (17.45-20%). Temu is famous for its rock-bottom prices and viral marketing. They offer generous commissions and app-download bounties, making it a fantastic program for affiliates who can drive high volumes of traffic.
5. Amazon
While it may seem like a western-centric platform, Amazon is still incredibly relevant in SEA, particularly in Singapore and for high-ticket, cross-border purchases. The Amazon Affiliate Program remains the global gold standard for reliability and niche product promotion.
6. Alibaba
Targeting a B2B audience or aspiring dropshippers? The Alibaba affiliate program allows you to earn 5.78-6% commissions on bulk wholesale orders. It’s a highly profitable niche if your content revolves around business, entrepreneurship, or importing.
7. VIPShop
VIPShop is a massive platform specializing in branded goods at a deep discount. It is particularly popular for premium lifestyle and fashion items. Their affiliate program is great for creators whose audiences love luxury and high-quality brands but are always looking for a good deal.
| SEA Affiliate Program | Commission Rate |
| VIPShop Malaysia | 2.62% |
| VIPShop Philippines | 4.20% |
| VIPShop Singapore | 4.20% |
| VIPShop Thailand | 4.20% |
👗 Fashion & Beauty
8. Shein
Shein has taken the world, and Southeast Asia, by storm. Known for ultra-fast fashion and trend-chasing apparel, the Shein affiliate program is a goldmine for fashion bloggers, Instagram influencers, and TikTok creators catering to Gen Z and Millennials. Its commission rate is 11.25%.
9. Zalora
Zalora is Asia’s leading online fashion, beauty, and lifestyle destination. They stock top-tier international and local brands. Their affiliate program is known for excellent tracking, a high average order value (AOV), and a highly engaged customer base across Malaysia, Singapore, Indonesia, and the Philippines.
| SEA Affiliate Program | Commission Rate |
| Zalora Malaysia | 6-7.2% |
| Zalora Philippines | 6-7.2% |
| Zalora Thailand | 9% |
| Zalora Indonesia | 6% |
| Zalora Singapore | 6% |
10. Adidas
Sportswear is huge in SEA, and Adidas is a legacy brand that practically sells itself. Joining the Adidas affiliate program allows you to monetize the hype around exclusive sneaker drops, athleisure trends, and sports gear.
| SEA Affiliate Program | Commission Rate |
| Adidas Philippines | 3.78% |
| Adidas Thailand | 3.78% |
| Adidas Indonesia | 3.15% |
| Adidas Malaysia | 3.15% |
| Adidas Singapore | 3.15% |
11. Sephora
For beauty influencers, the Sephora affiliate program is the holy grail. Sephora has a massive retail and online presence across Southeast Asia. Promoting their premium cosmetics, skincare, and exclusive brands guarantees high engagement and excellent commissions from beauty enthusiasts.
| SEA Affiliate Program | Commission Rate |
| Sephora Thailand | 4.50% |
| Sephora Philippines | 4.20% |
| Sephora Malaysia | 1.58% |
| Sephora Indonesia | 4.20% |
✈️ Travel & Lifestyle
12. Expedia
Travel is booming across the ASEAN region. The Expedia affiliate program lets you tap into a massive inventory of flights, hotels, and vacation packages. Travel is a high-ticket niche, meaning just a few successful bookings can result in substantial commission payouts.
| SEA Affiliate Program | Commission Rate |
| Expedia Malaysia | 3% |
| Expedia Philippines | 3% |
| Expedia Singapore | 3.75% |
| Expedia Thailand | 3% |
| Expedia Vietnam | 3% |
13. Citilink
Citilink is the low-cost subsidiary of Garuda Indonesia. If your content focuses on travel within Indonesia or regional hops across Southeast Asia, the Citilink affiliate program is highly relevant. It appeals perfectly to budget-conscious backpackers and domestic travelers. Commission Rate here is 0.52-2%.
14. Megatix
Megatix is a premier ticketing platform, exceptionally popular in Thailand and growing across SEA for hotel vouchers, events, and parties. If you run a lifestyle, nightlife, or travel blog, promoting Megatix deals is a unique and high-converting way to monetize your traffic for 1.31% commission via the Megatix affiliate program.
💰 Finance & Insurance
(Note: The finance niche typically offers some of the highest payouts in the affiliate marketing industry!)
15. CIMB Credit Card
Financial products have massive payouts. CIMB is one of the largest and most trusted banking groups in the ASEAN region. Their CIMB Credit Card affiliate program often pays high Cost-Per-Action (CPA) rates (₹171.97 per Lead) for every approved credit card application, making it a top choice for personal finance bloggers.
16. IQ Option
Trading and crypto are massively popular in Southeast Asia. IQ Option is a leading global trading platform. Their IQ Option affiliate program is famous for its generous revenue-share models and CPA payouts, rewarding affiliates heavily for bringing in active traders.
17. Loan Online
The demand for quick, accessible credit is soaring in SEA. The Loan Online affiliate program promotes various peer-to-peer lending and micro-loan platforms with strict but highly rewarding CPA structures (₹491.35 per lead) for lead generation and approved loan disbursements.
18. Muang Thai Life
Insurance is a lucrative, high-trust niche. Muang Thai Life is one of the leading life and health insurance companies in Thailand. Affiliates who can create educational content around financial planning and security can earn excellent commissions (5.25%) through lead generation & sales for their policies via the Muang Thai Life affiliate program.
💻 Tech, Social & Software
19. TikTok (TikTok Shop, Business)
TikTok isn’t just a social app anymore; it’s an e-commerce giant. The TikTok Shop affiliate program allows creators to link products directly in their short-form videos and livestreams. It is currently the most explosive way to generate affiliate sales in Southeast Asia due to the platform’s viral nature. There’s also the TikTok for Business affiliate program targeting new brands to get on board.
| SEA Affiliate Program | Commission Rate |
| TikTok Shop | 14.25% |
| TikTok for Business | ₹8550 per new user |
20. Twitch
Gaming and esports are colossal in SEA. If you are a streamer or gaming content creator, the Twitch Affiliate program is your first major step toward monetization, allowing you to earn from subscriptions, “Bits,” and game sales directly from your channel.
21. CapCut
With the rise of TikTok and Reels, CapCut has become the default video editor for millions. They offer a CapCut affiliate/creator program that rewards users for creating trending templates and driving new users to their premium Pro features with 23.62% commission per sale.
22. Shopify
E-commerce is booming, and thousands of Southeast Asians are starting their own online stores. The Shopify affiliate program pays a handsome bounty for every new merchant you refer to their platform. It’s perfect for B2B creators, developers, and business mentors.
23. ESET
Cybersecurity is a global necessity. ESET offers top-tier antivirus and internet security software. Their ESET Singapore affiliate program provides generous 3% commissions on software sales, making it a great addition for tech reviewers, IT bloggers, and PC builders.
Ready to Start Earning?
The Southeast Asian market is diverse, so the key to success is choosing the affiliate programs that naturally align with your content and your audience’s needs. Whether you are pushing high-fashion on Zalora, daily deals on Shopee, or premium software like Shopify, the opportunities have never been better.
Sign up, grab your links, and start monetizing your traffic today!
Sahil Ajmera is content writer with more than 7 years of work experience in field of Affiliate Marketing, Digital Marketing, etc. He loves saving money on everything. His aim is to get readers exactly what they are looking for and that too without wasting much of their time. Whatever he is writing on, you are sure to find a way to earn & save good!
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