India’s online fashion market is witnessing exponential growth in 2025, making fashion affiliate marketing one of the most rewarding niches for content creators, bloggers, and influencers. Whether your audience loves ethnic wear, sports fashion, casual styles, or luxury accessories, these affiliate programs can boost your earnings with generous commissions and wide product selections.
Below are the Top 15 Fashion Affiliate Programs for India 2025, complete with their features, earning potential, reasons to join, and some drawbacks to keep in mind. Simply, share their fashion affiliate links to start earning!
Myntra: Fashion & Beauty Affiliate Program
As India’s largest fashion marketplace, Myntra offers products from over 5,000 global (getting popular as a Korean fashion affiliate program!) and domestic brands in fashion, lifestyle, beauty, and accessories. Its frequent sales, festive promotions, and massive brand variety make it perfect for affiliate marketers catering to a broad audience.
- Commission Rate (CPS):
| Fashion Category | New User | Existing User |
| Beauty & Personal Care | 6.75% | 3% |
| Footwear | 6% | 2.25% |
| Kids | 6% | 3% |
| Clothing | 2.25% | 2.25% |
| Accessories | 1.5% | 1.5% |
| Jewellery (excludes silver and gold jewellery & coins) | 1.5% | 1.5% |
| Other (Home & Kitchen) | 7.5% | 3.75% |
- Cookie: 1 day
- Deeplink: Yes
- 3 Months EPC: ₹0.97
- Validation Rate: 71.78%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text, HTML, Custom), Native Ads, Social Media
Why Join the Myntra Affiliate Program:
- Massive product range (men, women, kids, beauty)
- Regular discount events like Big Fashion Festival, End of Reason Sale, etc.
- High mobile app usage, ensuring better conversions
Cons:
- High competition among affiliates
- Occasional return & cancellation issues affecting earnings
Marks & Spencer: Luxury Fashion Affiliate Program
A favorite for premium apparel, M&S India offers a blend of quality, elegance, and functionality. From formal wear to cozy lingerie, the Marks & Spencer Affiliate Program is perfect for partners focusing on middle to high-income audiences.
- Commission Rate (CPS): 9%
- Cookie: 1 day
- Deeplink: Yes
- 3 Months EPC: ₹2.18
- Validation Rate: 62.89%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity
Why Join:
- Globally trusted British brand
- Popular among corporate and urban customers
- Growing focus on sustainable fashion
Cons:
- Higher price range may limit audience
- Limited casual or ethnic product lines
Adidas: Sports Fashion Affiliate Program
Adidas is a giant in the sportswear and street fashion segment, offering shoes, apparel, and accessories for fitness enthusiasts and fashion-forward youth.
- Commission Rate (CPS): 9.75%
- Cookie: 30 days
- Deeplink: No
- 3 Months EPC: ₹17.48
- Validation Rate: 75.93%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text), Social Media
Why Join the Adidas Affiliate Program:
- Ideal for fitness bloggers, athletes, lifestyle influencers
- Constant new launches and collaborations (e.g., Yeezy)
- High Average Order Value (AOV)
Cons:
- Lower commission compared to niche brands
- Premium pricing may deter budget shoppers
Skybags: Travel Bags Affiliate Program
Skybags, a leading travel gear brand under VIP Industries, caters to urban youth and travel lovers. Their bags, backpacks, and suitcases are popular for school, college, and business trips.
- Commission Rate (CPS): ₹210 (order value of min ₹1,500)
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹2.22
- Validation Rate: NA
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text), Social Media
Why Join the Skybags Affiliate Program:
- Seasonal travel sales
- Product innovations (anti-theft bags, RFID wallets)
- Affordable and functional
Cons:
- Limited appeal outside of travel and bag categories
- Fewer new product launches compared to other fashion brands
Bummer: Inner Fashion
Bummer is shaking up the innerwear market with sustainable, super-soft fabric products designed for both men and women. It’s a great brand to promote among environmentally conscious millennials and Gen Z audiences.
- Commission Rate (CPS): 10.5%
- Cookie: 15 days
- Deeplink: Yes
- 3 Months EPC: ₹1.99
- Validation Rate: 100%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text), Social Media
Why Join the Bummer Affiliate Program:
- Fast-growing D2C label
- Plant-based, eco-friendly materials
- Viral social media campaigns make promotions easier
Cons:
- Still building mainstream market awareness
- Limited product categories (mostly innerwear only)
Biba: Women’s Fashion Affiliate Program
Biba is a household name for Indian ethnic fashion for women and kids, offering a rich mix of salwar suits, kurtas, and festive wear. It’s a top choice during wedding and festival seasons.
- Commission Rate (CPS): 9.45%
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹0.22
- Validation Rate: 61.54%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Biba Affiliate Program:
- High demand during Diwali, Eid, weddings
- Premium ethnic fashion range
- Frequent new seasonal collections
Cons:
- Low relevance for Western wear audiences
- Higher returns during festive seasons
Blissclub: Highest Paying Women Activewear Affiliate Program
Blissclub designs activewear specifically for Indian women, focusing on comfort and performance. Their products have gained traction among fitness influencers and yoga enthusiasts.
- Commission Rate (CPS): 11.55%
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹7.86
- Validation Rate: 62.89%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text), Social Media
Why Join the Blissclub Affiliate Program:
- Strong women empowerment branding
- Rapidly expanding customer base in Tier 1 and 2 cities
- Eco-friendly, breathable fabric focus
Cons:
- Limited men’s or non-activewear products
- Premium pricing compared to generic activewear
Snitch: Men’s Clothing Affiliate Program
Snitch offers trendy, affordable men’s fashion across categories like shirts, trousers, T-shirts, and co-ord sets, designed especially for Gen-Z and millennial men.
- Commission Rate (CPS): 4.12% (new user) | 2.62% (existing user)
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: NA
- Validation Rate: 97.14%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Snitch Affiliate Program:
- Fast fashion styles updated weekly
- Popular with college and Instagram fashion crowd
- High engagement among urban male shoppers
Cons:
- Lesser-known in Tier 2/3 cities
- Quality concerns raised by some customers
Bacca Bucci: Footwear Affiliate Program
A leading Indian footwear brand known for affordable and rugged men’s shoes, sneakers, and sandals. Ideal for casual fashion and daily utility footwear promotion.
- Commission Rate (CPS): 6.30%
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: NA
- Validation Rate: 66.67%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text), Social Media
Why Join the Bacca Bucci Affiliate Program:
- Target affordable men’s casual fashion market
- Durable, mass-appeal footwear
- Great for lifestyle and men’s fashion blogs
Cons:
- Less appeal in premium or formal fashion segments
- Not widely recognized as a fashion-forward brand
Giva: Jewelry Affiliate Program
Giva is a fast-rising affordable jewelry brand specializing in silver, gold-plated, and gemstone collections ideal for daily and occasion wear.
- Commission Rate (CPS): 10.69% (silver jewellery, fragrances, candles) | 2.14% (gold and gold-diamond jewellery)
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹0.9
- Validation Rate: 74.97%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity
Why Join the Giva Affiliate Program:
- Luxury look at affordable prices
- Great gifting options during Valentine’s, Raksha Bandhan, birthdays
- High-value orders enhance earnings
Cons:
- Not suitable for male-focused niches
- Higher returns possible during gift season only
Titan: Watches Affiliate Program
A trusted Indian lifestyle brand, Titan offers watches, jewelry (via Tanishq), and eyewear. Perfect for both men’s and women’s fashion promotion.
- Commission Rate (CPS): 5.25% on Watches
- Cookie: 1 day
- Deeplink: Yes
- 3 Months EPC: ₹6.57
- Validation Rate: 46.06%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Titan Affiliate Program:
- Pan-India brand trust
- High AOV due to premium watches and jewelry
- Popular gifting brand
Cons:
- Limited for youth fashion niches
- Slower purchase decisions due to high ticket size
Crocs India: Fashion Affiliate Program for Beginners
Crocs offers stylish, comfy footwear suitable for casual wearers, kids, and healthcare professionals. Known for innovation and collaborations.
- Commission Rate (CPS): 5.25%
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹0.25
- Validation Rate: 47.5%
- Marketing options: Text Link, Banner, Deals, Coupons, Email (Text), Social Media
Why Join the Crocs India Affiliate Program:
- Appeals to diverse customer segments
- Lightweight, everyday comfort focus
- Trendy collaborations drive sales
Cons:
- Polarized design preference (some dislike style)
- Lower commissions compared to apparel brands
Daily Objects: Fashion at Work!
Daily Objects provides uniquely designed phone cases, bags, and accessories that blend utility with aesthetics. Perfect for tech-savvy and design-loving audiences.
- Commission Rate (CPS): ₹172.50 (order value min ₹1,500)
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹7.35
- Validation Rate: 89.61%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Daily Objects Affiliate Program:
- Ideal for gadget lovers, creatives, students
- Regular design updates
- Strong D2C brand identity
Cons:
- Limited product relevance outside tech & accessories
- Smaller basket size compared to apparel/footwear
Lenskart India: EyeGlasses Affiliate Program
Lenskart is India’s top online eyewear portal offering a wide range of frames, lenses, and sunglasses. Their home eye-checkup services are widely appreciated.
- Commission Rate (CPS): ₹73.50 (order value min ₹500)
- Cookie: 30 days
- Deeplink: Yes
- 3 Months EPC: ₹0.18
- Validation Rate: 83.33%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Lenskart India Affiliate Program:
- High average cart value
- Prescription & fashion eyewear mix
- Fast service and trial options
Cons:
- Niche-specific (only eyewear)
- Requires prescription shoppers or fashion sunglasses buyers
Jaypore: Artisan-led Fashion
Jaypore curates handcrafted, luxury Indian ethnic wear, jewelry, and home décor, ideal for high-end fashion content creators.
- Commission Rate (CPS): 9%
- Cookie: 30 days
- Deeplink: No
- 3 Months EPC: ₹4.46
- Validation Rate: NA
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text, HTML, Custom), Social Media
Why Join the Jaypore Affiliate Program:
- Targets premium and global NRIs
- Unique, artisan-led fashion offerings
- Great for luxury and ethnic fashion niches
Cons:
- Niche audience limits mass-market promotions
- Premium pricing reduces impulse buying
🎁 Bonus 1: Ajio Fashion Affiliate Program
Ajio by Reliance is India’s fastest-growing online fashion portal, featuring both Indian and global brands. It has become a popular destination for both Western and ethnic fashion.
- Commission Rate (CPS): 9% (new user) | 6% (existing user) | 0.15% (Fine Gold Jewelry)
- Cookie: 1 day
- Deeplink: Yes
- 3 Months EPC: ₹0.83
- Validation Rate: 54.41%
- Marketing options: Text Link, Banner, Deals, Coupons, Cashback, Reward Points, Incentives, Charity, Email (Text)
Why Join the Ajio Affiliate Program:
- Broadest fashion catalog in India
- Regular mega sales like “Ajio Big Bold Sale”, “Ajio All Stars Sale”, etc.
- Fast delivery & service in metro cities
Cons:
- Only 1 day cookie duration
- Low validation rate
🎁 Bonus 2: Shein India Affiliate Program (Ajio Exclusive)
Shein’s return to India via Ajio has reignited its popularity among fashion-conscious Gen-Z customers looking for fast, trendy apparel.
Why Join:
- Huge pent-up demand post-return
- Viral on Instagram, YouTube fashion hauls
- Affordable pricing attracts mass youth audience
Cons:
- Controversy around product quality and fast fashion sustainability
- Currently limited to Ajio platform in India
Note: Campaign Details of all the best fashion affiliate programs above are subject to change anytime depending on the decision made by the brand and Cuelinks (affiliate marketing platform).
With India’s digital fashion market growing faster than ever, these Top 15 Fashion Affiliate Programs offer an exciting opportunity to earn consistent commissions. Whether you run a fashion blog, Instagram page, or YouTube channel, these programs fit every content strategy.
👉 Pro Tip: Promote a mix of affordable (Myntra, Bummer) and premium brands (Titan, Jaypore) to cover all audience segments.
Other Fashion Affiliate Programs for India to Explore:
- Accessorize London
- AliExpress
- Alibaba
- Amazon India
- Annie Cloth
- Assembly Travels
- Aurelia
- Avon
- Banana Club
- Banggood
- ButtChique
- Caprese Bags
- Chow Sang Sang
- DHgate
- Ethika
- Fastrack
- Flipkart
- Hardaddy
- Harvey Nichols
- Hidesign
- Incerunmen
- Isadora Life
- Just Fashion Now
- Koskii
- LePARMENTIER Paris
- Levi’s
- Libas
- Malabar
- Manly Tshirt
- Micas
- Mufti
- Myneemoo
- Neeman’s
- Nike
- NoraCora
- Oyela
- Palmonas
- Pepe Jeans
- Photobook
- Puma
- R for Rabbit
- Rosegal
- Roselinlin
- Salty
- Savana
- Selenichast
- Shopclues
- Shopbop
- Shopsy
- Stretch
- Stylewe
- Tymo Beauty
- Tata CLiQ Fashion
- TataNeu
- Teddy Boy
- Uniqlo
- Voghion
- Wanan Luxury
- Wayrates
- Zaful
- Zouk
You will find all of these on the affiliate marketing programs page.
Sahil Ajmera is content writer with more than 7 years of work experience in field of Affiliate Marketing, Digital Marketing, etc. He loves saving money on everything. His aim is to get readers exactly what they are looking for and that too without wasting much of their time. Whatever he is writing on, you are sure to find a way to earn & save good!
