Allowed / Disallowed Media :
Text Link - Allowed
Banner - Allowed
Deals - Allowed
Coupons - Allowed
Cashback - Allowed
Email (Text) - Allowed
Custom Email (Text) - Allowed (Post approval)
Email (HTML) - Allowed
Custom Email (HTML) - Allowed (Post approval)
POP Traffic - Forbidden
Native Ads - Forbidden
Social Media - Forbidden
Facebook Ads - Forbidden
SEM - Brand Keyword(s) - Forbidden
SEM - Generic Keyword(s) - Forbidden
SEM - Brand + Generic Keyword(s) - Forbidden
1. All leads will be call verified.
2. Targeting Cities : Mumbai, Delhi, Pune, Bangalore, Chandigarh, Hyderabad, Cochin, Maharashtra, Punjab, Delhi NCR, Kerala, Karnataka, UP, Ludhiana, Jaipur, Ahmedabad, Surat, Baroda, Vizag, Indore, Bhopal, Patna, Bhubaneswar, Howrah, Haryana, Dehra Dun, Allahabad, Varanasi, Amritsar, Udaipur, Jodhpur, Ajmer, Bhilwara, Kolkata & Guwahati.
3. Target Audience : 28+ (Males preferred), Salary: 10L plus+, Lead Process: Leads are captured at Clients LMS which is the overall leads count including Duplicates, Junk & Invalid Leads .
Duplicate leads are not payable, Junk leads are fully discounted - Numbers such as 9999999999, Leads with incomplete fields etc., Inactive/not existing numbers, Switched off (in all call attempts made within a week of lead capture), Wrong Numbers, Outstation, Leads disposed as never applied. The performance will be measured on strict quality benchmarks based on Verified% and Non-Qualified%, Leads whose salary is below 10 Lakhs will be disqualified, Less than 29 years of age leads will be completely blocked and will not be passed to client’s CRM, Leads not having a qualified Business as per client’s list AND Car above 7 lacs will be disqualified, NQ% has to be maintained at 20% and below & verification rate has to be 35% and above, “Busy” and “Ringing No Response” leads will not be billed post 10 attempts from call center.