Cashback allowed - Forbidden
Coupons allowed - Forbidden
Banners allowed - Allowed
Text Link allowed - Allowed
Email Marketing allowed - Allowed
Social Media (Facebook, Whatsapp, Instagram) Allowed
Deeplinking allowed - Forbidden
App Track allowed - Forbidden
Sub ids will be passed - Allowed
Any other allowed/disallowed media - Forbidden
Any other KPI set by the advertiser - Forbidden
SEM allowed - Forbidden
Reporting - Online
Targeting Cities India: Geo: Maharashtra, Gujarat, West Bengal, Guwahati, Imphal, Itanagar, Dimapur, Odisha, Ranchi, Jamshedpur, Patna, Jaipur, Bangalore, Hyderabad & Chennai.
2.Demographics: 35+ (Male & Female )
3.Salary: 18L plus+
4.<29 years and below leads will be completely blocked and will not be passed to client’s CRMSpecial Instructions:
80% Ratio for Cities:- Bangalore, Chennai, Hyderabad, Kochi, Mumbai, Ooty, Munnar
20% Ration for rest Cities.
1. All leads will be call verified.
Duplicate leads are not payable, Junk leads are fully discounted - Numbers such as 9999999999, Leads with incomplete fields etc., Inactive/not existing numbers, Switched off (in all call attempts made within a week of lead capture), Wrong Numbers, Outstation, Leads disposed as never applied. The performance will be measured on strict quality benchmarks based on Verified% and Non-Qualified%, Leads whose salary is below 10 Lakhs will be disqualified, Less than 29 years of age leads will be completely blocked and will not be passed to client’s CRM, Leads not having a qualified Business as per client’s list AND Car above 7 lacs will be disqualified, NQ% has to be maintained at 20% and below & verification rate has to be 35% and above, “Busy” and “Ringing No Response” leads will not be billed post 10 attempts from call center.
PFB Subject Line:
1. Plan a relaxing break to a nearby destination
- Sign-up with Club Mahindra & choose from 100+ destinations in India and abroad.
2. You are just a drive away from a magical holiday.
- Holiday at 100+ resorts in India and abroad with Club Mahindra.
3. Plan a quick getaway with your family.
- Go on magical holidays at 100+ resorts in India and abroad with Club Mahindra.
SMS content for CMH25:
With over 100 resorts in India and abroad, you are just a drive away from your dream holiday with Club Mahindra. Join now <UTM Link>.
Make every holiday picture perfect with a free* iPhone 11 Pro. Become a member and explore 100+ resort with your family. <UTM Link>. T&C* Apply.
All the leads which does not falls in the below buckets will be valid leads.
RNR after 5 attempts, Switched off after 5 attempts, Not Interested, Did not enquire, Age - less than 30, Duplicate Leads (within 90Days), Already Member, Wrong Profile – Students & Unemployed, Banged the Call, Not, Reachable, Switched Off, Did Not Enquire/Register, Can’t Afford & Non Service Locations.