- OnlineAllowed - Disallowed Media :
Text Link - Allowed
SEM - Forbidden
Paid Activity - Forbidden
Deeplink - Allowed
- Direct SEM is strictly forbidden, publisher's ad shouldn't lead to the homepage of the advertiser as if it was their own ad. It should lead to publisher's website first.
- Can't use brand keyword by itself "Polishop"
- Indirect SEM is allowed, example: "Polishop coupons", "oferta Polishop", "ofertas Polishop", "cupom Polishop", "outlet Polishop", etc.
- text links with offers of the day
- banners in different formats
- XML Feed