Search Campaigns - Protected SEM Bidding Keywords
travelnow.com, hotels.com, hotel.com, vacationspot.com, hotels.co.uk, condosavers.com, travel.ian.com, orlando.com, expedia.com, hotwire.com, Classic Vacations, Trip Advisor, Egencia, eLong and any and all misspellings thereof. ALL PUBLISHERS RUNNING BROAD MATCH SEARCH CAMPAIGNS MUST ADD “HOTELS.COM” AND VARIATIONS THEREOF AS NEGATIVE KEYWORD MATCH TERMS. You cannot use “hotels.com”as part of the ad copy.
Search Campaigns - Recommended SEM Bidding Keywords
hotels, hotel, hotel rooms, hotel room, hotel stay, vacation, vacations, holiday, travel, holiday travel, concerts, sporting events, vacations, destination specific keywords (Las Vegas, New York, Anaheim, LA, San Francisco, etc)
Search Campaigns - Prohibited SEM Display URL Content
Hotels.com Trademarks are never to be used as the primary display URL for SEM. The following domains and any and all related misspellings cannot be used in any display URL: travelnow.com, hotels.com, hotel.com, vacationspot.com, hotels.co.uk, condosavers.com, orlando.com, expedia.com, hotwire.com
Search Campaigns - Prohibited SEM Ad Copy Content
You must get written permission from Hotels.com in order to include Hotels.com trademarks in your SEM ad copy. Please contact [email protected]
if you are interested.
Search Campaigns - Direct Linking
Web Site - Prohibited Web Site Domain Keywords
ALL Hotels.com TRADEMARKS INCLUDING MISSPELLINGS. (travelnow, hotels.com, hotel.com, vacationspot, hotels.co.uk, condosavers, orlando.com, expedia, hotwire)
Web Site - Prohibited Web Site Content
Toolbars, browser applications and/or extensions are not permitted. Publishers wishing to utilize such tools will be evaluated on a case by case basis by hotels.com. Please contact us at [email protected]
for review. Affiliates are not allowed to promote hotels.com via Twitter, Facebook or Facebook Advertising without written approval. Please contact us at [email protected]
Coupons and Promotional Codes
Publishers may use any coupons or promotional codes that are provided through the affiliate program or otherwise available to the public
Hotels.com does not pay commission on flights or any other line of business except completed hotel and package stays. Hotels.com does not pay commissions on the redemption of Gift Cards. International Points of Sales are non-commissionable, and are tracked via the "Other Non US/CA" action. Affiliates are solely allowed to promote coupon codes provided via the CJ Account Manager. Publishers found promoting non-affiliate offers within the affiliate channel will be subject to compliance action, not limited to: reversals, program removal, and network removal.