Exante Diaet DE affiliate marketing program

Exante Diaet DE Affiliate program


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Exante Diaet DE Affiliate Payout Categories

New Customers
Returning Customers.

Media Allowed/Disallowed

Allowed Media

Text Link

Disallowed Media

Cashback, Reward Points, Incentives, Charity
Email (Text)
Custom Email (Text)
Email (HTML)
Custom Email (HTML)
POP Traffic
Native Ads
Social Media
Facebook Ads
SEM - Brand Keyword(s)
SEM - Generic Keyword(s)
SEM - Brand + Generic Keyword(s)

Countries Allowed

Germany Flag Germany

Important Information for Exante Diaet DE Affiliate Program

Affiliate PPC GuidelinesThe Hut Group operates a strict policy on Paid Search activity. These Terms and Conditions are applicable on any advertising platform, including, but not limited to, search engines, advertising networks and social media placements. These Affiliate PPC restrictions apply to and include The Hut Group parent site, its sister sites and any of its subsidiaries.

Domain Names / URLsPurchasing  or operating any domain name which is confusingly similar to our brand name, it’s misspellings or similar variations is prohibited.Affiliates are not permitted to use brand (including variations and/or misspellings) as a sub domain:I.E.Unacceptable : http://exanteaffiliate.comAcceptable : http://affiliate.co.uk/exante 

CopyAffiliates are prohibited from:·        

Using the term “official”, “TM”, “Partner” in their adcopy.·        
Using brand terms in their ad copy unless given prior consent by The Group PPC Department.

KeywordsCommissions will not be paid where there is evidence of any paid search activity on brand terms without prior authorisation. This includes permutations, misspellings and broad matches containing brand terms (generic is fine).In order to avoid any keyword matching issues, affiliates must add the following keywords as negative broad match to any and all Paid Search activity:·        
Exante Diet·        
Exante.com & ExanteDiet.com·        
Exante.co.uk & ExanteDiet.co.uk·

Landing PagesCommissions will not be paid to affiliates who perform direct linking PPC activity to any of the Groups sites; this includes use of any of the Groups site brands within page or search engine display URLs.Affiliates are prohibited from passing products directly to the shopping basket on our site(s). The action of placing the product in the cart must be instigated by the consumer and take place on our domain.         
Exante Vouchers

Site Specific GuidelinesIn addition to the General Guidelines outlined previously, when working withThehut.com, affiliates must add the following terms as negative broad match to all PPC activity on any platform: {exante + .co.uk & .com variations} Unless prior written consent is granted by the Group PPC Department, affiliates are not permitted to bid, or appear, on hybrid brand searches.I.E{“exante + (product)”, “exante + voucher”, “exante + discount”, “exante + offers”} Any affiliates found contravening any of the above conditions will be contacted by the Group PPC & Affiliate Teams and anyone in breach of these conditions may have their commissions declined and face suspension from the programme. The Hut Group, in cases of persistent rule breaking, reserves the right to decline commissions accrued from the activity.

PPC Policy Definition :

If publishers promote you via PPC, will they be entitled to full commission? - Yes
If publishers directly link to your website from search engines, will they receive full commission? - No
If publishers use your brand name in their display URL, will they receive full commission? - Yes
If publishers use your brand name in their paid search title and description, will they receive full commission? - Yes
If publishers add your brand name into their negative keyword list, will they receive full commission? - Yes
If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) - No
If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) - No
If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) - No
Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? - No
For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? - No
Google, Yahoo, Bing, Other - No
Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission - No

De-duplication PolicyAll affiliate sales are de-duplicated against other online advertising channels using a local cookie on the merchant platform. De-duplication channels include : 
PPC Brand
PPC Generic
Email Advertising
Direct Partnerships
Price Comparison
Display & retargeting advertising
Other Affiliate Networks

The In House Referrer Scheme
Existing customers who have already purchased from The Hut Group will be sent an email explaining the referral scheme and how they can earn credit from driving new customers to the site.

For example:
  1. Existing customer logs into their account on Exante Diet and goes to referral section.
  2. Existing customer creates link to Exante Diet to share on social media.
  3. New customer clicks on that link and makes first purchase on Exante Diet either by entering referral code at checkout or after an automatic discount has been applied after clicking on a referral link.
  4. Existing customer receives credit to spend on Exante Diet as a reward.
All referral sales will be de-duped against affiliate sales and there will be a slight change to the usual last-click method of tracking in certain circumstances:
  • If a new customer uses a referral code or link then clicks an affiliate link (within 30 minutes of the first click), this sale will be attributed to the referral scheme
  • If an affiliate link is used 30 minutes or more after the referral link is clicked and no referrer code is redeemed then the affiliate will still be awarded the last click and receive commission for this sale
Note: Whenever a referrer code is used, the sale will not track via affiliates.

Transaction Policy :

Does the transaction value that commissions are paid on include VAT / sales tax? - Yes
Does the transaction value that commissions are paid on include delivery charges? - No
Does the transaction value that commissions are paid on include credit card fees? - Yes
Does the transaction value that commissions are paid on include gift wrapping or other service charges? - yes
Are commissions not paid out on some products or product categories? - No

What reasons are commissions declined?

Order cancelled, Item was returned, Breach of programme terms and conditions, Duplicate order, Item was out of stock, Other

About Exante Diaet DE Affiliate Campaign

Exante diet is proud to be the largest online supplier of meal replacement products in the UK and Germany. All of our products have been specially developed for Exante Diet and we are constantly working on improving our products and expanding our product range in cooperation with leading food technologists